APA (7th ed.) Citation

(2011). Handbook of marketing scales multi-item measures for marketing and consumer behavior research. [electronic resource].

Chicago Style (17th ed.) Citation

Handbook of Marketing Scales Multi-item Measures for Marketing and Consumer Behavior Research. [electronic Resource]. 2011.

MLA (9th ed.) Citation

Handbook of Marketing Scales Multi-item Measures for Marketing and Consumer Behavior Research. [electronic Resource]. 2011.

Warning: These citations may not always be 100% accurate.